- CMS: Concrete5, WordPress, SquareSpace
- Object-oriented programming, interfacing with databases, interactive applications
- UX design standards, trends, statistics — what works, what doesn’t, and innovative experimenting
- Basic SEO
- Brand management, guidance, and creative direction
- Adobe CC: Photoshop, InDesign, Illustrator
- Excellent with computers; able to learn software and programming languages quickly
Primarily web design and development, with a splash of graphic design
- Specializing in small business or individual websites with Concrete5 or WordPress CMS
- Available for custom design and development of web applications and software
- Mentors graphic designers wanting to learn web design and development, with emphasis on WordPress
- Clients include:
Senior Designer / UX/UI Designer
When the cofounders of Zola Books had their first inkling for the company, I was their go-to for web work. I worked with them from the very beginning, creating the very first demo site (one that is hidden in the sands of time, only to be seen by myself, the cofounders, and a select few early employees!) and being intimately involved in the early molding of the company.
- Worked directly with Chief of Product to conceptualize, plan, and implement design and functionality updates for Zola’s website and apps from wireframes to fully fleshed-out designs
- Constantly refined the design of Zola’s website and apps in collaboration with product managers and development team
- Built several applications for internal use using jSON and AJAX.
- JIRA, Scrum, and Agile Project Management
- Resident WordPress “expert”
- Overhauled Bookish.com to be a WordPress-powered, streamlined editorial resource for books.
- Head of design department
- Lead designer on the The Everywhere Store, a book purchasing widget that enables authors, publishers, bloggers, libraries, and others to sell books directly from their sites with a single line of code.
September 2009-August 2012
Regal Literary (Now Regal Hoffmann & Associates)
Jill of all Trades (Graphic designer, Web designer/developer, Publicity and marketing assistant, Resident guitar singer-songwriter)
Regal Literary is a boutique literary agency that represents mostly literary fiction authors. I was hired as an editorial/office assistant, but the visionary owner of Regal Literary knew my web and design skills could be an asset to his company– and that is how I became the very rare breed of in-house graphic designer and web designer/developer for a literary agency.
- Worked directly with clients, their agents, and at times their publishers to determine exact needs and goals for their websites.
- Wove both personal preferences and marketing goals into end projects that were satisfying to all entities involved
- Wireframed, designed, and developed full sites for authors and/or books
- All sites were built with WordPress backend so that authors could maintain the content themselves with ease
- Conceptualized, designed, and built contest/giveaway submission forms
- Built complex internal-use applications
- Client Contract Database
- Enter/edit contracts
- Track payment dates
- Automatically generate upcoming and overdue payments list
- Manage industry contacts and attach them to specific contracts
- Digitize contracts at a granular level, making them hugely useful in a way that a simple, scanned PDF contract is not
- Literary publicity contacts database (for use when promoting clients’ books)
- Rank each contact so that those who are most responsive or favorable are easier to find
- Make notes for any individual contact on a user-by-user basis
- Ability to sort/create genres to categorize contacts
- Custom search to easily find specific contacts based on any parameter of their profile
- Client Contract Database
- Graphic design: booklets, business materials, book covers, advertisements
- Read manuscripts, provided feedback and light editing
University of North Carolina At Chapel Hill
B. A. Journalism and Mass Communication, visual communication, Minor: Creative Writing